IMC Grupo

5 Best Places to Market Your Brand Using a Logo Mat

Logo mats are a great idea to spread the word about your brand or business. Try these five locations where you can spread word-of-mouth advertising and gain better brand recognition.

The Main Entrance

The main entrance to your establishment or office probably has the greatest foot traffic, which means it’s the perfect spot to put your logo mat or themed rug. In addition, people will know where they are the moment they step in, and that image will likely stay with them for a long time.

Hung on a Wall

Rugs and mats aren’t typically put on walls, but high-quality logo mats can deserve the spot normally reserved for posters and banners. With a bit of know-how, you can put a logo mat up and announce your company logo or branding for everyone to see.

Ahead of the Front Desk

Logo mats, when placed at the front desk, can serve a dual purpose. First, people will instantly recognize the company with the logo, and the mat can be used to keep away wet shoes in the event of rain or snow. Customers won’t have any doubts that the front desk is the one your company has set up for appointments or concerns.

Near the Restroom

Give your customers the convenience they need with an added bonus of imprinting your logo and product or service in their minds. A rug at the restroom door keeps the water and mud at bay, and its gets enough foot traffic for effective word of mouth advertising.

In the Employee’s Area

Employee loyalty and productivity can be boosted with a well-placed logo mat in the workspace. Combined with a strong vision and management, your employees can get a sense of loyalty every time they look down and see their brand logo. Doing this fosters a sense of community as well.