Nowadays, our life is surrounded by advertisements. There are also various advertising ways, such as advertisements on mobile phones, TV, newspapers, and on the street. To stand out from the crowd, advertisers rack their brains to come up with new ideas to grab their target audience’s attention. As a result, a novel and amusing way of advertising, called inflatable advertising, is chosen by numerous companies.
The inflatable arches, air dancers, hot air balloons, and so on that we may see at some event site belong to advertising products. The inflatable arch allows potential customers on-site to see the advertising at first glance and catch their eye as soon as possible. Air dancers and hot air balloons are of more fun. Air dancers are so funny that it became an Internet sensation.
In short, inflatable advertising is a form of combining advertisements into inflatable models. It is one of the most intuitive methods to highlight the company’s brand or product characteristics.
Since inflatable advertising products are so popular, they must have many advantages. How exactly can you benefit from it? Let us take a look at some of the benefits so you can consider them when you have advertising needs.
First of all, inflatable advertising is a great way to launch a company brand and make it memorable. You can choose a custom advertising inflatables according to your brand. They can be tailored to show characteristics to an extreme. There are quite a lot of companies building their reputations with an impressive brand image.
For instance, many brands have created characters to represent their companies, such as Kaws, whose inflatable dolls have become a hit in many parts of the world. Maybe some people do not know this brand, but they will have an impression by mentioning this doll.
Secondly, inflatable advertising products are more intuitive and visible than other regular ones. On the one hand, inflatable products are real and touchable objects. From the visual effect perspective, their overall shapes are an exaggerated version of the product we want to promote. The vivid image modeling and the conspicuous slogans on the advertisement contributes to the publicity effect.
On the other hand, they can not only convey the brand information of print advertising but also show the detailed structure of the product in a three-dimensional form. The stereoscopic model makes the structure of the whole product clearer.
Thirdly, although most of the inflatable advertising products are big, they are still of great portability. You only need to inflate them when using them. Besides, they are convenient to be stored because you can fold them after deflating. Meanwhile, they won’t be heavy if you move them.
Last but not least, the cost of inflatable advertising is much cheaper than TV commercials and giant billboards. What’s more, inflatable products are recyclable. An inflatable product can be used many times over a long period, with admirable durability.
These are just some of the benefits of choosing inflatable advertising. This kind of advertising is a new direction for advertising that follows the current trend. Admittedly, with more and more advertising, consumers will get tired. So consumers need this new way of advertising full of fun. It plays an irreplaceable role in the process of promoting products as well as establishing a brand image with no doubts.
If you want to try inflatable advertising products, Cheer Inflatables is a worth choice consideration. With seventeen years of professional inflatable product manufacturing experience, the quality is reliable and well-received by companies worldwide. Cheer Inflatables have produced 18+ kinds of inflatable products. Thoughtful consulting services offer assistance to customize your ideal advertising as your wish.
