Let us admit it: technology is boring and intimidating!
Take learning sophisticated programming languages (like React and Node.Js) top betting predictions sites like liontips.com are written in.
It is exasperating and almost looks like gibberish from a glance.
Yes, we prefer talking about the Kardashians to tech and IT. The preference of an average entrepreneur is to leave the tech side to that geeky dude with those nerdy Harry Potter goggles and talk about the balance sheets and market expansion.
It is more fun that way, right?
However, the reality remains that technology is the lifeblood of every contemporary business. The twenty-first century is gluttonous about automation and IT. The quickest way to die as a business is to be passive about tech adoption.
So are you intimidated by tech? Let us tell you some startling reasons why your business needs it.
Technology boosts your efficiency
In our world today, slow and steady no longer wins the race. The world is going crazy about speed and efficiency. As a business, efficiency is your core virtue.
The good news is that resorting to technology boosts your efficiency – saving time and effort. Are you asking how?
Artificial intelligence, cloud computing, collaborating software, and CRM systems enable businesses to accomplish so much in so little time.
For example, communication with customers becomes simplified and efficient with CRM systems.
With CRM systems, customer query resolution becomes speedier and more effective.
Businesses can leverage advanced analytics and social collaboration to understand their customers and their pain points better, thereby enhancing service delivery.
Would you be surprised to learn that a study revealed businesses enjoyed a luxurious 800% return on their investment in CRM systems?
Technology reduces your risk exposure
Sorry, the digital space is getting littered with security threats and cyber vandalism. We hate to burst your bubble, but you are not that safe.
There is a hacker attack every 39 seconds!
Now you would agree there is a serious need to protect proprietary information like financial data and confidential executive decisions.
It is estimated that the cost of data breaches annually in the United States alone runs into US$4.24 million. The big question is: will you be among the casualties?
Technology is your absolute refuge. By enhancing your cybersecurity defense systems, you keep your data and online accounts safer, making it harder for hackers to penetrate you.
Technology increases office productivity
Do you know that lapses in productivity cost the United States $605 billion per year? Guess you are screaming OMG by now.
There is so much your employees can do when enabled with the right technology.
With technology, you can connect remote teams, improve workplace organization, and amplify accountability.
Technology helps you enhance communication, in-house brainstorming, streamline payroll processes, simplify (or automate) daily tasks, and build more productive collaborations.
There is so much you can do with technology!
Technology helps you amplify growth and market penetration
We all want to grow, don’t you? You want to penetrate new markets and consolidate our market share as a brand.
Indeed, such greed is natural and essential to business survival.
By being on the front foot, savoring disruptive technologies, you put your business in a better position to tap into growth opportunities.
There is such an enormous pile of data available to you as a business. We are talking terabytes and petabytes of data on your customers obtained from mobile sources, transactional tools, customer service channels, and even web media.
Trust us when we say these data are game-changers!
Big data analytics helps you boost your performance, slash your risk exposure via actionable insights, and maximize customer value.
Business Intelligence tools give you more accurate avenues to cross-sell via enhanced visual representation of data.
For example, you can use Microsoft365 dynamics for customer service to generate more accurate customer insights.
Doesn’t this sound interesting? Hell yes!
While technology may seem intimidating at first, technology is your best friend as a business.
Technology gives you that vital competitive advantage over your rivals. Do you know what you are without technology? Tony Stark without his Iron Man Suit. So vulnerable!
