In this day and age, there are many SEO agencies out there to choose from.
Seeing as SEO is essential to online growth, many businesses enlist SEO agencies to help them climb up the search engine rankings, but not all SEO agencies are created the same. So, before you invest your hard-earned money into a company, here are some things to look out for when searching for the best SEO agency.
Here’s What To Look For
Here are some common characteristics of good SEO agencies to be aware of.
They Can Follow Through on Their Promises
With regards to SEO services, anybody with a PC, the internet and a good website can call themselves an SEO agency. However, this does not always imply that they possess the required expertise. Nor does it mean they have a characterized interaction for effectively executing an SEO plan.
Any agency can make any claim, but you need to be sure that they can do what they promise and do it well. The way to do this is by scrolling through the website and performing a straightforward Google search to see if they appear in your organic search results. A great SEO company should be implementing SEO for themselves first, so you can spot them easily in Google Results.
A Good Team of Experts
Taking SEO from ideas to higher rankings, making sure the website has visitors, leads and sales takes a lot of time and effort from various people who need to be experts in the field.
So when you choose an agency, make sure the people on the team are all listed on the website and are actually people who work for the company, so you know your work will not be outsourced to random freelancers who have no reason to do quality work.
Checking this is as easy as making sure the entire team is there for your initial meetings and asking for transparency from any company you decide to work with.
A Varied Portfolio
Looking at an agency’s portfolio is the easier way to see the quality of an agency’s prior work. All you have to do is go through the portfolio and take a look at if the clients are ranking high on Google’s search engines, and if they’ve got proven growth.
You want to make sure this portfolio has a variety of industries featured, as this proves that the agency has the ability to research and adjust its SEO techniques for a variety of businesses, and this also means that they can do the same for you.
Check Customer Testimonials
In addition to the above, you will want to check customer satisfaction and testimonials on the agency’s website as well as independent Google reviews. This will be proof that the SEO agency works with stakeholders in a proven and friendly manner.
You can tell a lot about a company based on what other people say about them, so make sure to do some digging, and choose someone who people like working with, and who have proven results.
Industry-Specific Research & Development
SEO is a constantly changing and evolving world, and you’re going to want to work with an agency that prides itself on keeping top and educating others on these changes.
By choosing an SEO agency that has proven and ongoing research in the field you can be sure that everything in your SEO services provided by the agency will be done with the latest technologies involved, with the latest Google algorithm changes in mind and a good idea of where the future of SEO is going.
Transparent Recording Values
When you look into SEO agencies, one of the most important things to consider is that you need to work with people who value transparency. That is, they will show you, with monthly or seasonal reports, what they are doing and how it is going to help you. By being honest about what’s working and what’s not, you can be sure that the agency is doing everything above the board and with the best intentions in mind.
Choose PLB
If you want the best SEO agency in the US, you can’t go wrong with Perfect Link Building. They aim to work towards organic growth, doing everything they can to give you the best of SEO, and all for affordable prices. Click here to learn more.
