TikTok utilizes a tier system based on views. This means, that if your TikTok reaches a specific number of views, shares, re-watches, likes, or comments, your video will get organically pushed out to more users.
For instance, if you create a TikTok that gets 2k views and a lot of positive engagement metrics, they will push your video out to 10k people next and continue the same process until it’s viral. You can help to boost your posts when you buy 100 TikTok likes.
1. Incentivize Comments
One of the best things you can do when you are trying to get your TikTok to go viral is to encourage people to comment on your videos. There are several ways to do this. Having something strange in your video is a good way to get people to comment on it. A famous TikTok star Adam Milardovic tries to “hack” this by getting someone to only wear one shoe in the background of his videos so people are encouraged to comment on it.
2. Quality Over Quantity
A lot of people have the idea that they should be focused more on quantity when it comes to TikTok. The truth is quality matters much more. You need to focus on posting consistently, but it doesn’t have to be multiple videos per day. It could be as little as one video per day as long as that video is quality. You want to try to publish a single quality video per day instead of bombarding your followers with poor-quality videos over and over.
3. Maintain Consistency
You need to be consistent with your efforts. TikTok is a platform that rewards consistency. If you are posting twice per week, stick with that number. If you are posting once per day, consistently post once per day. Anytime you deviate from that schedule, you will likely suffer from poor metrics. You want to be as consistent as possible with your TikTok profile because it can help you get boosted organically.
4. Test What Performs Best
When it comes to creating and publishing content on any platform, TikTok is no different. You need to be testing everything. Test different types of content and test what drives the most engagement. You may be surprised at what videos do well and which videos fall flat. Testing is the number one way to ensure you can create the best-performing videos on any platform, especially on TikTok. You will find some content performing much better than other content that’s opposite on other platforms.
5. Short Attention Span
You need to operate as if everyone has a short attention span. This is especially true on TikTok. If you want a video to perform well, you need to focus on the very first second of the video. This is the second that can make or break your video’s performance. You’ll find people clicking off a video if it doesn’t interest them in the first second.
There is a popular creator Morgan Hipworth who creates cooking content. He begins his videos showing the finished product to get people interested in watching to see how he made the dish. This is a good way to grab a viewer and retain them.
6. Collaborations
If you are a brand or you are looking to grow your account, you should look to collaborate with others in your community. Collaboration can be a good way to get boosted from other TikTok profiles. If you are a brand or business, you can collaborate with TikTok influencers to increase your reach.
7. Momentum Score
Whenever you have a video that starts to go viral, you want to continue the trend with your future videos. TikTok has a very specific algorithm and it rewards TikTok users that have momentum. Once you have that momentum, you want to continue to post quality videos to sustain it.
If you have 5 videos that perform well, it’s almost a guarantee that you will have the 6th do just as well.
